Unilever has offloaded its pasta sauce retail range in Germany to Italian food producer Casalasco Group. The consumer goods ...

However, despite prominence in the Knorr's brand identity, historically there's been no universally recognised definition of authenticity; only subjective and inconsistent interpretation. Furthermore, ...

This case study describes how Knorr, a German food and beverage brand, which only targets chefs in China, used social to grow a community of chefs for the Knorr brand and then motivated them to ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

With the help of the Eativists, influencers lending their voice to the brand's belief that good food and healthy eating can be a force for personal and global change, Knorr delivered specially ...

Unilever has announced the sale of the pasta sauce range Tomato al Gusto and Speciale al Gusto in Germany to Italian food ...