A can of paint and a can of primer fall in love over their shared desires to make your house look its best. That’s the silly-yet-engaging concept for Kilz paint primer’s new campaign.

A week after husband Chip Gaines launched his own campaign for Kilz ... painting homes, from correcting mistakes with Q-tips to properly loading a paint roller. The campaign kicks off with a TV ...

This is where the idea for the Castle Collection, a new paint palette from Magnolia Home and KILZ, was born. The selection curated by Gaines is made up of “ ten distinctively classic colors ...

Who knew paint ... it,” the Kilz logo and a button pointing viewers to “see what they see.” The idea was to recreate the suspense of home improvement shows, which tease into commercial ...

with paint supplier KILZ. The collection is Dotdash’s first attempt at a consumer product and is as much about establishing a new line of communication with readers as creating a new revenue ...