Juventus have announced they have extended their partnership with Adidas until 2027, securing at least another €408 million (£367m/$464m) from the sportswear company.
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Liverpool promoted to ‘Elite’ status by Adidas in £60m-a-year dealLiverpool will join Bayern Munich, Real Madrid, Juventus, Manchester United and Arsenal in the Elite tier of Adidas teams.
The third leg of the “WE ARE JUVENTUS - NORTH AMERICA FANS TOUR”, after stops in Miami and Houston, took place this past ...
Aston Villa will be one of 10 clubs given 'elite' adidas treatment by the kit supplier from the 2025/26 campaign. This season ...
Lucrative Adidas Partnership Set to Boost Liverpool’s Global StandingLiverpool have secured a significantly enhanced kit deal ...
Partnership will see the sports brand becoming the club's official kit partner from the 2025/26 season onwards ...
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