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I Tried JNCO's Viral '90s Jeans - and They're as Heavy as They Look
Originally founded by Jacques Yaakov Revah and Haim Milo Revah in 1985, the label became a beloved '90s brand for skate ... while expanding into women's jeans. JNCO's also embracing sustainability ...
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A Brief History of JNCO Jeans
Vintage JNCO jeans might still look silly to some, but that’s exactly the reason they felt so right back in the ’90s to others. This story has been adapted from an episode of Throwback on YouTube.