Teahouses and other businesses in the U.S. are bracing for a shortage of matcha, the bright green powder imported from Japan ...

Tea may be the second-most consumed beverage worldwide, but matcha in particular has been stealing the spotlight lately.

Houston pop-up Matcha Girl was at the center of controversy for poor quality matcha, cultural appropriation and high pricing.

From lattes to skincare, matcha is everywhere — but Japan’s ability to produce it isn’t keeping pace. Tea farms are ...

In fact, the Japan Times reported that, while the country’s consumption has declined, the matcha frenzy has skyrocketed ...

Last year, two of Japan’s largest tea companies, Ippodo and Marukyu Koyamaen, announced purchase limits on matcha products for the first time ever, due to the rising demand across the globe.

Chamberlain Coffee offers ceremonial-grade matcha that is harvested in Shizouka, Japan. The organic powder can be mixed with hot water to make tea or milk for a latte and it comes in a tin that ...

Experts are warning of a matcha shortage after the global demand for the viral drink started going through the roof thanks to ...

If you’re like everyone else in the extremely competitive corporate world or taking on crazy shifts in the BPO industry, ...

The price point also tends to be steep for what is mostly ice, milk and syrup. Despite its prevalence in the U.S., matcha is ...

Matcha is a vibrant powder made from finely ground Japanese green tea leaves. The powder is whisked with hot water or milk to create the earthy beverage. It’s also used in many desserts.