From lattes to skincare, matcha is everywhere — but Japan’s ability to produce it isn’t keeping pace. Tea farms are ...

Leaders in the matcha industry are predicting a matcha shortage this spring. Sparked by a huge surge in demand, it’s possible ...

The price point also tends to be steep for what is mostly ice, milk and syrup. Despite its prevalence in the U.S., matcha is still viewed as a specialty item and often priced a few dollars higher than ...

A global matcha shortage is expected this spring, according to multiple reports. However, experts note that matcha lovers shouldn't panic just yet as steps as suppliers in Japan, along with the ...

The demand is getting to be too matcha ... the bright green drink — “reached a record high last year,” Fumi Ueki, the chief of the Leaf Brand Group, recently told the Japan Times.

But the good news is — with one of the best matcha powders — it's totally possible to whip up the same delicious drinks at home ... High-quality, antioxidant-packed matcha comes from Japan, where ...

Yasmeen Ali considers herself a "self-proclaimed matcha addict/expert," so you can trust this matcha drink recipe tastes perfect. She gives a thorough breakdown of how to make sure you're able to ...

Last year, several prominent Japanese tea ... for posting ‘matcha hauls’ and drinking gratuitous amounts. "Overconsumption is no joke, I just know some of yall drink it because it's a trend ...

Is matcha green tea really better for you than coffee? We asked a registered dietitian. Both coffee and matcha contain a good dose of caffeine; however, coffee usually has more caffeine per serving.