AXA have created an excellent newspaper ad, that shows the new age of advertising at its best. I’m a big fan of interactive advertising, and what happens when ads meet social and this is an ...

Advertising in the news feed is set to get more interactive with the introduction of three new ad products: poll ads, playables and augmented reality ads. “This is advertising that users can play with ...

Netflix is set to double its advertising revenue this year, while also integrating interactive ads into its content. The company is also exploring the potential of AI in content creation.

Small and midsize brands are more likely to use generative artificial intelligence for video while only 36% of large brands ...

Samsung Ads, the advanced advertising division of Samsung Electronics, debuts its new interactive advertising format, Creative Canvas —a one-stop shop for advertisers to drive consumer engagement.

Those interactive ads from Minority Report are basically real now. ... From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

Hulu and BrightLine, the interactive-advertising company that helped create the commercial, believe interactivity can be utilized to make commercials that allow a viewer to request coupons ...

The post Samsung Ads Introduces Interactive Ad Formats, Samsung Television Network, ... Samsung Television Network, More originally published on TV News Check. advertisement.

Consumers apparently are deeply engaged. According to data supplied by the video marketing platform Innovid in its 2017 Global Video Benchmarks report, consumers spend an average of 41.3 seconds ...

Fubo’s new interactive ad formats are 100% addressable and measurable. Advertisers can glean engagement metrics such as the level of audience interaction and click-through rates.

Here, a roundup of the best digital and otherwise interactive outdoor creativity--from facial recognition, augmented reality, and location-aware ads to poop bags. Next Big Things in Tech Awards ...

The social network is making more interactive ad formats available to advertisers around the world, including video poll ads for the News Feed on mobile.