If Instagram decides to move ahead with its plan to introduce unskippable ads called “ad breaks” into its content, 51% of users said they would delete the app, according to a poll from PRWeek. In ...

Are you interested in gaining audience intel, understanding their pain points, gauging their interest in preferences, and driving more engagement through your Instagram Ads campaigns? As a ...

Instagram added polling stickers to Stories ads, giving brands and retailers another way to engage the image-sharing app's users with interactive content. Nine out of 10 campaigns that used poll ...

While Instagram doesn't yet have official ads, some burgeoning commercial activity on the app suggests great future potential for advertising and mobile revenue for parent company Facebook.

According to Instagram, 60 per cent of businesses already include some form of interactive content on their organic Stories, including hashtags, @mention and poll stickers. “Interactive ads in ...

On the ad front, the social giant will temporarily stop running all social issue, electoral or political ads in the U.S. after the polls close on Nov. 3, “in order to reduce opportunities for ...

Influencer marketing isn’t the next big thing—it’s already a big thing. Influencers promoting brands existed long before the digital… ...

Facebook is rolling out new interactive ads to its News Feed that include augmented reality experiences that let you play games or see how makeup looks on your skin. The new ads would also include ...

If Instagram decides to move ahead with its plan to introduce unskippable ads called “ad breaks” into its content, 51% of users said they would delete the app, according to a poll from PRWeek.. In ...

Instagram added polling stickers to Stories ads, giving brands and retailers another way to engage the image-sharing app's users with interactive content. Nine out of 10 campaigns that used poll ...