But come Halloween, it was more about the setting ... to transform the hotel into a terrifyingly cool insane asylum. As for the A-listers, they were out in full force, too: Presley Gerber, Aziz ...

Among the "goods" on offer are costumes called "Zombie Mental Illness," "Insane Asylum Crazy Cannibal mask" and "Halloween Horror Creepy Asylum Strait Jacket". Another item for sale, a "Mad Hatter ...