Sundae cups were added to ice cream trucks around 1928. The sellers wore white uniforms with black shoes, a red bow tie and a change belt. They trained for three days to be a "Good Humor Man." ...

Burt's Good Humor bar's key to success was the stick to keep you from getting sticky, and the idea of selling it out of signature branded white trucks. These early ice-cream trucks weren't the ...

It wasn't just the patriotic red-white-and-blue layering of the classic Bomb Pop that stood skyrocket-and-shoulders above the ice cream truck treat crowd. Nor was it the cherry-blue-raspberry ...

Ice cream trucks may seem like a relic of times past, but one New Jersey startup is bringing them back with a modern twist. Many nostalgic memories […] ...

Think fast! The ice cream truck is about to peel out, and you have three seconds to run up and choose a treat. Which do you ...

“Anyone operating an ice cream truck that imitates Mister Softee’s trademarked white with bluetrim truck design, its trademarked musical jingle or any of its other trademarks should ...

Billy Settlemyers was playing cheerful music from his black-and-white ice cream truck near a Las Vegas apartment complex last week when he noticed onlookers recording on their phones from his side ...

LAS VEGAS (KLAS) – Social media posts mistakenly identified a law enforcement-themed Las Vegas ice cream truck as an Immigration and Customs Enforcement vehicle, leading its owner to fear for ...