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TikTok star with ALS shares why she is concerned about the ice bucket challenge's rebranding
Brooke Eby, a TikTok star with ALS, posted a video about why she's concerned with the rebranding of the ice bucket challenge.
USA Today7d
The viral 'Ice Bucket Challenge' is back over a decade later – but with a new mission
The original “ALS Ice Bucket Challenge” was inescapable — if you weren’t nominated, you certainly saw videos plastered all over your Instagram (or even Vine) feed. But the trend wasn’t ...