The Hershey Company has a new corporate logo. The Pennsylvania-based company unveiled the new look Friday. It now features an updated version of a Hershey Kiss Chocolate at the end of the company ...

From Hershey's press release, via Fast Company Design: Central to the visual identity system is the new logo — built upon the globally recognized HERSHEY logotype used on its famous Hershey’s ...

When the rebranding goes awry, however, it can cost a company far more than whatever it paid the ad agency to concoct the miscue. It's still early yet to tell whether Hershey's new logo is a kiss ...

The Hershey's Company revealed a new logo as part of efforts to move away from just being recognized for chocolate bars. The new logo is flatter and simpler than the previous 3D styling and includes a ...

It’s a pretty sweet life. So when The Hershey Company unveiled their new logo (above) last Thursday, I didn’t find anything unusual about it. That is, of course, until the Internet began ...

The Hershey Company unveiled a new logo on Friday to give the choco-corporate powerhouse a more modern look. The new logo isn't a huge change from the old one, which featured a three-dimensional ...