Hardware store's adorable $130 Christmas ad goes viral. Hafod Hardware owner Thomas Lewis Jones and his 2-year-old son Arthur, the star of the Christmas commercial, join 'Fox & Friends.' ...

The ad features Arthur Jones, whose father runs the store with his grandparents The owner of an independent hardware shop has said he has been "overwhelmed" after a £100 Christmas advert starring ...

Haford Hardware, a family-owned hardware store in the town of Rhayader, Wales – population 1,879 – has created holiday ads for three years. In the past, the primary audience was locals and ...

RHAYADER, Wales — A Christmas ad created for a hardware store in Wales has captured the attention of people from around the world, KDVR first reported. Hafod Hardware in Rhayader posted the ad ...

A family-owned hardware shop in Wales has beaten John Lewis' Christmas ad "by miles" with its own adorable festive advert, according to viewers. Since its release online, viewers across the ...

A small hardware shop in mid Wales is rivalling John Lewis with its very own Christmas advert. The family business, based in Rhayader, made its own heartwarming advert for just £100 compared to ...

Hafod Hardware, a family business in Rhayader, Powys, received more than 2.7m views of their Christmas advert last year, which viewers said rivalled John Lewis' £1 million Christmas commercial.

A small shop in Wales has made an adorable low-budget Christmas advert that is being compared to the famous seasonal commercials from John Lewis. The family-run shop, Hafod Hardware in Rhayader ...

An independent hardware store in Rhayader, Powys, Wales made what some people are calling the "best Christmas ad of the year" for just £100 (about $131), and its star is a two-year-old named Arthur.

The ad closes with the caption 'Be A Kid This Christmas'. Tom Lewis Jones, proud dad and owner of Hafod Hardware, said: "Arthur comes to the shop most days to see me. The stuff you see him doing ...