Ice cream brand Haagen-Dazs has decided to make an unexpected move, first teasing a muscle car “heist” commercial, then today revealing some of the Fast and Furious cast will be starring in it.

Haagen Dazs is a 56-year-old company that makes frozen desserts. It does not need to pander to tech workers to sell ice cream, a delicious food item that has nothing to do with Silicon Valley.

SAN FRANCISCO Haagen-Dazs has teamed up with San Francisco's Hotel Triton to turn the ice cream brand into a hotel-room design. The Triton, a boutique hotel operated by The Kimpton Group, has ...