Without further ado, here are 4 things to look for when hiring Google AdWords Specialists to help your business! Advertisement. Make sure he or she is certified.

Since the Google AdWords folks are not specialists in sex and gender, they should consult with people who are and take seriously the input from people within the self-identified trans community.

Google hasn’t given AdWords a major design overhaul since 2008. Think about what it was like to use the Internet back in 2008, when Twitter had just launched, ...

Google’s taxonomy for AdWords may not be obvious to first-time users, so here’s the fundamental thing to know: Your ads are segregated into Campaigns, each of which can have multiple Ad Groups ...

7 Ways You Can Make More Money With Google AdWords. AdWords, Google’s advertising system, requires time and money–but thousands of companies have discovered it to be time and money well spent.

Version 12 of Google’s AdWords Editor is now available worldwide to all advertisers.. In addition to a new design, new features in AdWords Editor 12 include custom rules, faster account ...

AdWords turns 15 this month. The official birthday is October 23, but Google is celebrating the milestone today.Google’s not much of a stickler for exact birthdays, though; the company marked ...

AdWords is now over 15 years old and launched when Google was just figuring out what search advertising was. We rebuilt it several years ago for a desktop world — smartphones were only [a] year old.

Google AdWords is the industry standard for PPC marketing. For the virtue of your ads showing up on Google's own products like YouTube and Gmail alone, it's an enormous trove of potential business ...

Google is retiring its two most-recognized advertising brand names — DoubleClick and AdWords — as part of a broad rebranding of its ad products.. The new Google ad lineup will comprise three ...

There are two networks within Google AdWords – display and search. When you set up a campaign for the first time, you may notice an option to add either one of these within the settings. The search ...