The golf legend tweeted for the first time since his Feb. 23 accident, sharing his gratitude after golfers, fans and maintenance staff all wore his signature red polo and black pants in homage… ...

After operating almost exclusively direct-to-consumer since its launch, Sun Day Red will now be available at select ultra-high-end courses and premier resort destinations beginning July 1. This will ...

Tiger Woods won’t be in the field this week at Oakmont Country Club for the 125th U.S. Open, but he knows exactly what these golfers are about to face Thursday during the opening round.

Padraig Harrington will play in his first Kaulig Companies Championship this week at Firestone. A loss in 2009 there to Tiger ...

Tiger Woods’ Sun Day Red brand is expanding its retail presence once again. After operating almost exclusively direct-to-consumer since its launch last year, with only a Pebble Beach pop-up ...

PACIFIC PALISADES, CALIFORNIA - FEBRUARY 12: General atmosphere during the launch of Tiger Woods and TaylorMade Golf's new apparel and footwear brand "Sun Day Red" at Palisades Village on February ...

In just over a year, Tiger Woods has helped build Sun Day Red into a giant in the golf world. The premium apparel and footwear brand has kept golfers on their toes with its limited-edition drops.