Chances are, you’ve seen the Go Local logo around town. Similar to a secret handshake, cardholders can flash their membership ID to over 640 participating Asheville-area businesses and unlock a ...

Go Local Sonoma County and other “buy local” efforts around the country can point to ways that consumers are helping small independent businesses survive against national chains.

While Go Local has been a nonprofit for tax purposes, she said they are still a cooperative and are owned by their members. Beginning next month, Weisman and her team will overhaul the website.