A global marketing mindset means paying special attention to personalization and tailoring your communication and content to each user’s language, region and culture.

Bob Bakish’s Paramount Mandate: Global Mindset, “Local Execution” The CEO wants to give more local hits a chance to become "a global franchise" as international chief Pam Kaufman says the ...

Below are examples of how these competencies have helped my clients overcome cross-cultural challenges. 1. Develop A Global Mindset.

Companies can build marketing organizations with the proper structure, mindset and operating behaviors that achieve a successful balance between local and global initiatives. Examples: Diageo and GSK.

Meera, for example, grew up between the United Kingdom and India. Simultaneously living in the respective cultures of each parent gave her constant exposure to differences in both places but also ...

Global higher education has evolved beyond learning a language or spending time studying abroad. Those traditional opportunities still exist. But today colleges and universities have gone all-in ...

Synonyms for globalism include development, growth, and maturation, and multinational executives are routinely encouraged to have a global mindset. Nationalism is often linked to negative things ...

For example, while 75 percent or more of students in Estonia, Denmark, and Germany demonstrated a growth mindset, 26 other countries, including Mexico, Poland, and Hong Kong had fewer than half ...

Mark Brennan began his role as Hogan Lovells' first global managing partner for digitalization. Courtesy photo At the start of January, Mark Brennan began his role as Hogan Lovells’ first global ...

How a global education helped prepare one student to take on the world. Student Voice: Three Ways My K-12 Education Gave Me a Global Mindset (Opinion) Leadership ...