The redesigned store, situated at the Asda Living location within Crown Point Retail Park near Leeds, UK will feature a selection of George apparel for men, women, and children as well as home ...

Grocery retailer Asda has initiated a pilot for its new George stand-alone concept store to explore the potential for overhauling its existing Asda Living stores across the UK. This trial is ...

The shop features George clothing, home and garden ranges from the supermarket and is located in the Crown Point Retail Park. The new store also features an Asda cafe, with an upgraded menu of hot ...

Asda is launching its first-ever stand-alone George store, and it could be rolled out across the UK if it’s a hit. The debut site opens at 9am on Saturday, May 10 in Leeds, taking over the old ...

Asda is set to open its first standalone George store next week as it looks to replace its Asda Living brand portfolio across the UK. The supermarket chain will convert its homewares store in ...

Asda will be trialling a new standalone concept store for its George clothing and homewares brand. If successful, it will replace the Asda Living brand portfolio across the UK. The pilot project will ...

Ahead of its grand opening on Saturday 10 May, The Grocer takes a look inside Asda’s new standalone George store. Set to replace the existing Asda Living format, which is currently trading from 30 ...

Asda has revealed it is trialling a new George standalone concept store that, if successful, will replace its Asda Living brand portfolio across the UK. The pilot project is taking place in Asda ...

George’s standalone store will offer the brand’s clothing range for men, women, and children. Credit: Serge Cornu/Shutterstock. This initiative, if met with success, could lead to the rebranding of ...