As General Motors moves toward electrification, it has changed its logo and kicked off an ad campaign promoting its commitment to EVs. The new logo fades from light blue to darker blue and ...

For the first time in decades, General Motors is redesigning its corporate logo. Gone is the blue background and underlined uppercase "GM" initials. In its place comes a blue box surrounding the ...

American automotive company General Motors has made its first substantial logo change in more than half a century as part of its pivot towards electric vehicles. The all-caps acronym that has ...

General Motors has unveiled a new corporate logo. The new GM logo incorporates lowercase script with the “m” underlined, surrounded by a square border with rounded edges. The new logo is ...

Everyone, meet the new General Motors logo. America's largest automaker decided it was time for a fresh look as it eyes a radically different future for its business -- a business that revolves ...

Now, General Motors announced it too had a New Year makeover, unveiling a new logo aimed to reflect its commitment to the production and sale of electric vehicles. [Image: GM]The logo takes the ...

(WXYZ) — General Motors announced Friday it has a new logo as it changes its brand identity for a digital-first environment. According to the automaker, the logo ...

SAIC-GM, General Motors’ main joint venture in China, has just launched a new logo that seeks to communicate the company’s ambitious strategic vision. In fact, the new logo completely changes ...

Are you a print subscriber? Activate your account. By Jon Springer - 20 hours 34 min ago By Garett Sloane - 23 hours 26 min ago By Ad Age Staff - 23 hours 51 min ago By Erika Wheless - 1 day ago ...