Spotify announced this morning a new partnership with online GIF database GIPHY to enable discovery of new music through GIFs. No, the GIFs themselves won’t play song clips, if that’s what you ...

This is ultimately about translating GIF views into money for artists. Stars may be more likely to share clips from their latest music videos if they know they'll get more plays for their latest ...

The humble gif is set to enter a new dimension courtesy of a partnership between Spotify and Giphy to reach the ears of viewers with a new music feature.

The app allows you to mash up media in order to create unique "remixes" that combine photos, videos, GIFs and music pulled from a variety of public sources, as well as from your own Camera Roll.

What's a GIF good for? The Internet's favorite moving image format is inescapable on blogs and, increasingly, news sites, illustrating "Mad Men" recaps and livening up listicles. For this year's ...