News

A recent radio advertisement claiming that sugary drinks make children ill has sparked controversy, leading to an ...
"The major ingredient of the fruit juice is water and the primary ingredient, for which the claim is made, is present only in limited concentrations, or when the fruit juice is reconstituted using ...
A chat with Richard Lewis about his BoKu commercials: ‘I’m not a fruit-juice fan, so for me to have pulled this off is like … De Niro putting on 70 pounds for ‘Raging Bull.’ I’m the De ...
Following complaints from customers about an ad campaign that some thought to be cultural appropriation, Boost Juice has removed the videos and imagery and made a formal apology via Facebook after ...