Photographs by Elizabeth Coetzee/WSJ; Prop Styling by Amanda Lauro If you’re of a certain age, you probably remember the Folgers coffee commercials where instant crystals secretly replaced ...

Storing coffee in the fridge or freezer can introduce moisture and odors. The experts at Folgers recommend storing coffee in a cool, dry place, in an air-tight container to preserve freshness.

Folgers, Starbucks, and Taster’s Choice. At the end of the day, making a coffee recommendation is a little like telling you what brand of jeans to buy: You can talk about quality, craft ...