The broadcaster’s morning cartoons - which include Fireman Sam and Paw Patrol - were this week reduced to a small bubble on one side of the screen next to a large ad for Milkshake magazine.

I grew up watching Noddy and Fireman Sam so I love that we still have them on Milkshake! My niece and nephew adore PAW Patrol and Shimmer and Shine so the best thing for me personally is getting to ...