An Extra chewing gum ad, called “For When It’s Time,” is going viral for its hilarious yet poignant imagining of post-pandemic life.

An epic new commercial for gum that celebrates the end of the COVID-19 pandemic is giving cooped up viewers all the feels — in a way that only a gum advertisement could.

VideoEver shed a tear over a gum ad? You just might with this wonderful new effort from Extra gum. Even more challenging they made the old "boy meets girl" storyline seem minty fresh. Have a look ...

This is “For When It’s Time,” a commercial for Wrigley’s Extra gum. It was shot in March in Santiago, Chile, and employed hundreds of actors.