Negative keywords tell Amazon when not to show your ads – helping you eliminate irrelevant traffic and preserve your budget. For example, if you sell black T-shirts and your ad is showing up for ...

Amazon will tap AI in a bid to give 'pause ads' a new twist: new concepts that play off the show or genre being streamed ...

Amazon's video ads VP laid out his plan to grow TV ad share ... Bhatia pointed to the action TV series "Reacher" and sci-fi drama "Fallout" as examples of Amazon's popular entertainment.

for example, The Summer I Turned Pretty could be served with travel ads or something else matching what’s happening on screen. The shoppable ads leverage real-time Amazon shopping signals ...

Both of them are being pitched as a way for sellers to easily create video ads without having to spend ... re basically animated GIFs. For example, Amazon’s promo videos show photos of coffee ...