It’s Barbie’s world and we’re just living in it. The totally pink and totally fantastic Barbiecore trend is showing no signs of stopping, even with the Barbie live-action film taking ...

There’s nothing Barbie has loved more in her 64 years in the toy world than to keep reinventing herself. She boasts more than 200 careers on her resume — doctor, astronaut, computer engineer ...

Barbie and Mattel have transformed their marketing strategy and succeeded in gaining new followers and engaging with adult ...

Learn about the "Barbie" movie and all of the hair, makeup, ... Mattel gave her a complete catalog of every Barbie ever made since its invention in 1959.

At the "Barbie" premiere in Seoul, South Korea, in early July, Robbie went a step further when she wore two Barbie-inspired outfits. Margot channeled the 1985 Day to Night edition of Barbie.

"Not every Barbie is the same Barbie, and not every girl is the same girl," Alexandra Shipp says in a behind-the-scenes clip ...

It’s in the hand-painted eyelashes on every Barbie doll prototype. It’s in the meticulous detail found on the millions of Hot Wheels and Matchbox cars made every year.

Barbie has courted controversy since her birth. Her creator, Ruth Handler, based Barbie’s body on a German doll called Lilli, a prostitute gag gift handed out at bachelor parties.

There’s nothing Barbie has loved more in her 64 years in the toy world than to keep reinventing herself. She boasts more than 200 careers on her resume — doctor, astronaut, computer engineer ...

"Not every Barbie is the same Barbie, and not every girl is the same girl," Alexandra Shipp says in a behind-the-scenes clip Greta Gerwig felt compelled to make representation an important aspect ...