Eggo is releasing new shoes called "Eggo Fully Loaded Kicks," and they're as fluffy as, well, waffles. The brand is releasing this shoe alongside its new Fully Loaded Waffles, which are packed ...

A total of 1 million waffles are being given away by Eggo, who wants moms and dads to L'Eggo of the stress related to high-pressure mornings Dave Quinn is a Senior Editor for PEOPLE. He has been ...

Brooklyn, NY-based breakfast food company Belgian Boys also launched waffles with protein last year — but in a smaller ...

In a six-second video posted to TikTok, user Lizzie (@_lizzieemrickk) shows that her recent Depop order came shipped in a recycled Eggo toaster waffle box. It has drawn over 4 million views on the ...

Eggo's Buttery Maple ice cream pint on top of Chocolatey Chip and Blueberry pints on white table - Emily Hunt/Tasting Table ...

When the frozen waffle brand was introduced in 1970, it competed against Aunt Jemima, a brand that changed advertising strategy every year or so, Chevron remembered. Kellogg marketed Eggo by the ...