People who decide to stream HBO Max’s “Sex Lives of College Girls” on its ad-supported tier may be hard-pressed to determine when the show ends and when the commercials begin. Google has ...

HBO Max’s version that includes commercials should help it appeal to cost-conscious customers who are already bombarded with subscriptions and who weren’t already subscribers to HBO, the ...

Max has done work to ensure that the commercials look a little different when they appear during kids’ programming, so that younger viewers know they are seeing an ad, not more content.

WarnerMedia’s new HBO Max streaming service is considering adding commercials to classic movies and some of its original content. The company has circulated a marketing survey to consumers ...