No, not for the Daytona 500. It's the Rolex 24! The Rolex 24 at Daytona revs the engine on the year of auto racing in the ...

The 64th edition of the Rolex 24 at Daytona will take place from January 24-25, 2026. The Daytona 500 may move from its traditional Presidents Day weekend Sunday slot in 2027 due to the Super Bowl.

The stage is set for an electrifying start to the motorsports season as IMSA today announced the 64th running of the Rolex 24 At DAYTONA will roar to life at Daytona International Speedway, January 24 ...

That's because Ingolstadt's flagship has been named as the official safety car for this, the 52nd annual Rolex 24 at Daytona. And so the R8 becomes the first pace car pressed into service for the ...

Rolex 24 at Daytona, and now the Mobil 1 Twelve Hours of Sebring. This victory marks the first time a car has won both the Rolex 24 at Daytona and the 12 Hours of Sebring back-to-back since 2017.

It used to be, the famed Rolex Daytona watch was only given to winners of the Rolex 24. Makes sense. But in recent years, Rolex’s relationship with Daytona has increased and now all Daytona ...

Next January will mark 20 years since Daytona's Rolex 24 planted itself on the final weekend of January. And that's where it's staying. For now, anyway. Daytona International Speedway made it ...