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From 'Air Jordan' to 'Hare Jordan': David Falk, longtime agent of Michael Jordan, talks back-to-back Ad Meter wins in early 1990s
For Falk, the view is rather unique. He has been part of two winning commercials in the Super Bowl ratings, taking the top spot in 1992 with Nike and in '93 with McDonald's.
New York Post21d
Inside the clandestine Sonny Vaccaro-Michael Jordan meeting that changed Nike and sports forever
David Falk, Jordan’s agent, would never have allowed his firm’s new client — who had decided to turn pro early — to meet anyone without being present, and I firmly believe he had no idea ...