Have you noticed how the golden arches of McDonald’s make you instantly hungry? Or how the rich brown packaging of chocolate bars draws you in? Food companies know exactly what they’re doing with ...

Paint Store Advertisement Ideas. If you own a paint store, your product lends itself to creative advertising. Use a riot of colors, or play with a blank canvas and let customers use their ...

AD PRO asked top design talents and color experts to pick a side. Greige: yay or nay? A Non-Neutral No “I happen to love greige,” says New York–based shade specialist Eve Ashcraft.

Before the ad, only a few videos of color blind people’s first experiences with EnChroma — and the colors it allows them to see — had made their way onto YouTube.

AD PRO’s Color Trend Report 2024. AD PRO surveyed leading designers on the colors currently drenching furniture and layouts—here’s what they said. By Emily Evans Eerdmans, ...