Coles axes its Vintage Cellars and First Choice Liquor Mart brands
The supermarket giant initially converted 14 Vintage Cellar and First Choice locations into "Liquorland Cellars" and ...
Sky News Australia4d
Coles confirms the end of Vintage Cellars and First Choice Liquor Market brands under three banner Liquorland strategy
The Vintage Cellars brand is being retired by the Coles Liquor Group. Picture: Supplied The First Choice Liquor Market will cease to exist by the end of the year. Picture: Peter Hardwick The ...
The Australian Financial Review5d
Coles to end Vintage Cellar, First Choice brands in liquor overhaul
Gift 5 articles to anyone you choose each month when you subscribe. Coles will permanently retire the Vintage Cellars and First Choice Liquor Market chains after a successful four-month trial of ...
The Courier-Mail4d
Coles rebrands all bottle shops as Liquorland to better compete with Dan Murphy’s
Coles is rolling out a major change to its ... The national rebranding for its 984 stores will mean the end of First Choice and Vintage Cellars retail brands. The supermarket giant predicts ...
Coles axes Vintage Cellars, First Choice brands
Say goodbye to your local Vintage Cellars and First Choice Liquor Market. By the end of the year, they will be rebranded as ...