DETROIT, Sept. 2, 2011 /PRNewswire/ — Globally recognized today, the Chevrolet bowtie logo was introduced by company co-founder William C. Durant in late 1913. But how it came to be synonymous ...

You may have heard the legend of how Chevrolet's co-founder Billy Durant came up with its famous bow-tie logo when he saw the design on wallpaper in a Paris hotel. Except the legend isn't true.

Durant introduced the logo in 1913, and subsequently ... theories as to where the design actually came from. Chevy says it was inspired by wallpaper at a hotel in Paris Durant had stayed in.

Globally recognized today, the Chevrolet bowtie logo was introduced by company co ... was that it was inspired by the wallpaper design in a Parisian hotel. According to The Chevrolet Story of ...

Unless you're a real grease monkey or a die-hard fan of Chevrolet cars ... It states that during a trip to Paris, Durant saw some wallpaper at the hotel he was staying at and became so transfixed ...

Few automobile logos are as recognizable as Chevrolet’s bow tie ... saw the pattern marching off into infinity as a design on wallpaper in a French hotel. He tore off a piece of the wallpaper ...

The story goes that Chevy co-founder William "Billy" Durant, as an avid globe-trekker traveling the world in 1908, took notice of a design on the wallpaper ... designs for the logo at the dinner ...

Chevrolet's iconic bowtie logo has been a symbol for the brand ... took notice of a design on the wallpaper of a Parisian hotel that he saw as the perfect emblem to represent the Chevy brand.

The Baby Grand was part of Chevrolet's Series H line The first major redesign of the logo came in 1936 It was ... suggests Durant was inspired by the wallpaper of a Parisian hotel he was staying ...

You may have heard the legend of how Chevrolet's co-founder Billy Durant came up with its famous bowtie logo when he saw the design on wallpaper in a Paris hotel. The problem is the legend isn't true.

Chevrolet’s emblem was first introduced by ... It states that during a trip to Paris, Durant saw some wallpaper at the hotel he was staying at and became so transfixed by its design that he ...