Burton snowboards were first invented by Jake Burton Carpenter in 1977 in Burlington, Vermont, when he built a snowboard based on the Snurfer, a snow surfer invented in 1965. The first Burton ...

Jake Burton Carpenter would pen a letter to consumers on the first page of Burton Snowboards’ annual catalog. It always began with a familiar greeting: “Dear Rider…” As the founder and CEO ...

Jake Burton Carpenter, the founder of Burton Snowboards and a snowboarding trailblazer, is dead at the age of 65-years-old. The sport we know as snowboarding today simply wouldn’t exist without ...

Editor's note: Snowboard pioneer Jake Burton Carpenter died yesterday at the age of 65. To celebrate the life of this iconic entrepreneur, Inc. is resurfacing this 2014 interview with contributing ...

Snowboard lovers used the event to commemorate the birthplace of Burton Snowboards with a small blue sign down the road from where the company was born more than 40 years ago. The sign states that ...

Whether you’re just starting out on the bunny hill or have been slashing the quarter pipe each season, the best time to shop for snowboarding gear is right now — during the offseason.

Brands are changing their strategies and entering policy debates, as climate change continues to upend the snowfall calendar. By Jasper Craven Kiana Clay, who lost use of her dominant arm in an ...

Burton Snowboards, a leading snowboard manufacturing company, has canceled all online orders today following what it describes as a "cyber incident." "We are currently experiencing a system outage ...

Goon Gear will not produce snowboards for the 2025-2026 season. An Instagram post from the official account, however, stated that the brand will get back to doing so sometime in t ...