A keratin treatment, sometimes called a Brazilian blowout or Brazilian keratin treatment, is a chemical procedure usually done in a salon that can make hair look straighter for as long as 6 months.

MYRNA PALACIOS: The main ingredients in the Brazilian Keratin Treatment are protein and keratin, which are really the building blocks of the hair follicle. You need them to have strong, healthy, ...

everybody seems to be adding Brazilian blowouts, scalp detox treatments, deep conditioning . . . the list goes on. One treatment that’s gained popularity in recent years is the keratin treatment ...

Featuring an Anti-Residue Shampoo, Brazilian Smoothing Treatment and Brazilian Intensive Hair Mask, this three-step system uses keratin and antioxidants (like acai and cocoa) to help rebuild and ...

If you're familiar with a Brazilian blowout, a keratin treatment may sound very similar, but the main difference is how long each lasts. Yepez explained keratin treatments are "softer" (read ...

Keratin is one of the major proteins found in hair and when it gets depleted it leads to easy breakage and a dull look. The treatment, also called a Brazilian blowout, smooths and straightens your ...

Yet, some Brazilian keratin treatments may contain much higher levels — in some cases, more than five times higher — than the recommended level. The Environmental Working Group lists Brazilian ...

“Simply ask your stylist about a keratin treatment, such as a Brazilian blowout, which is a popular brand,” Roulan recommends. As for price: On average, a basic keratin treatment might start ...

Featuring an Anti-Residue Shampoo, Brazilian Smoothing Treatment and Brazilian Intensive Hair Mask, this three-step system uses keratin and antioxidants (like acai and cocoa) to help rebuild and ...

For instance, you may have heard of a Brazilian blowout—which gives you bouncy, luscious locks. Or you may be curious about a keratin treatment, wondering what it is, why it benefits your ...