News

Look of the Week: Marc Jacobs totes a boxed Labubu
The fashion designer was snapped arriving at his show on Monday accessorizing his Birkin bag with an unopened shrimp Labubu, ...
MediaPost8mon
Attention Metrics: The Elusive Brand And Performance Connector
Events Home 2025 Events Calendar Upcoming Events Brand Insider Summit Pharma & Health July 21 - 24, 2025, The Poconos Brand Insider Summit Retail August 17 - 20, 2025, Lake Tahoe ...
DMARGE4d
Megacar Brand Is Too Exclusive For Its Own Good; Keeps Selling Out As Rich Get Richer
That’s the current reality for Koenigsegg founder Christian von Koenigsegg, who says the Swedish hypercar brand is sold out ...
New Book “Brand Gravity” Redefines B2B Growth for the Funnel-Free Future
Brand Gravity” Debunks the Funnel and Replaces It with a Scalable, Research-Backed Framework for Predictable GrowthMALVERN, ...
Morningstar10mon
Harley's Brand Relevance Remains, but Growth Opportunities Remain Elusive - Morningstar
Harley-Davidson's brand is more than 120 years old and resonates globally with a wide consumer base, particularly its core market (men older than 35).
Crain's Chicago Business12d
As Molson Coors and other beer brands struggle, CMOs are called on to regroup
The traditional kickoff of the category’s biggest season was a disaster for beer, with sales dollars down by 6.4% and volume ...
MediaPost8mon
Attention Metrics: The Elusive Brand And Performance Connector
Attention Metrics: The Elusive Brand And Performance Connector - 10/21/2024. ... Brand Insider Summit CPG November 17 - 20, 2024, Santa Barbara OMMA Awards October 10, 2024, NYC ...