Taking a look back at this week’s news and headlines from Apple; iPhone 17 and iPhone 17 Pro launch dates, MacBook Pro ...

Every item on this page was chosen by an ELLE editor ... thing about the Apple Watch that converts know all too well is this: once you get one, you’ll actually spend less time on your phone.

Apple has launched a new iPad Air – less than a year since the last one. An update brings the M3 chip, to replace the M2 that powered that previous version of the computer, released last May.

After stumbling in Big Tech’s race to create artificial intelligence, Apple will try to regain its footing with its showcase ...

Apple made big promises around AI but couldn't deliver. As its developer conference begins, all eyes will be on the steps it plans to try to catch up in an AI race where it's lagging.

After years of losses, Apple TV+ wants to ensure it can do more with less. According to a Bloomberg report, Apple services boss Eddy Cue … The post Apple TV+ reportedly has less viewers in a ...

Early reviews of iOS 18 beta suggest Apple Intelligence may not make a big splash in 2024, ... Apple's big AI play is looking less promising. ... Apple revealed new Siri features at WWDC 2024.

That may not seem like a big deal, but in effective terms, Apple’s prices keep getting less expensive ... expect from a tech product launch is for new gadgets to get cheaper.

The eight-episode show was ordered to series at Apple back in February after a multi-platform bidding war. Pfeiffer will appear alongside previously announced cast members Elle Fanning and Nicole ...

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs. After years of losses, Apple TV+ wants to ensure it can do more with less. According to ...