Ye f.k.a. Yeezy f.k.a. Kanye West is changing his name once again. According to new documents filed by his business manager ...

Kanye West—who legally changed his name from Kanye Omari West to Ye in 2018—is now going by the moniker Ye Ye in business ...

In a bold move, Kanye West has rebranded himself, just as his wife Bianca Censori starts her own business venture.

Word on the streets is that Kanye West, legally known as Ye West, has changed his name to Ye Ye West. The US Sun, on June 10, 2025, reported that new business documents filed by the rapper’s chief ...

Kim Kardashian and Kanye “Ye” West ... Known for his visionary approach to design and branding, West offered input on everything from the minimalist aesthetic to marketing strategy during ...

Censori and West reportedly married in a private ceremony in January 2023, following West's divorce from Kim Kardashian. Jaws dropped when Ye and wife ... brand's visionary design aesthetic ...

Kanye West teased his upcoming Yzy women’s collection Tuesday, sharing a photo of one particularly Bianca Censori-esque design. Instagram/ye Devil in a new bodysuit. Kanye West announced he’s ...

Many viewers who witnessed it liked its unpolished aesthetic, as it felt very true to West. However, others were confused. Either way, it stirred the pot and caused outrage later. Kanye ‘Ye ...

Kanye West’s love life has never gone ... and architecture… She really drove my love for design and instilled in me an eye for aesthetics that I was able to nurture into adulthood.” ...

Kanye West has shocked ... Saxon told Ye that he didn’t watch TV. “And then I walked the f–k out.” Saxon is currently in an ongoing lawsuit with West over unpaid wages.

Her dress was more than just daring, it was completely sheer, and she wore nothing underneath as she posed for photographers with husband Kanye West standing by. Ye, the Grammy-winning rapper ...