The organizational structure of an advertising agency consists of the same basic elements, regardless of the firm's size. An account services team manages client relationships, the creative team ...

Technological advances. New media. Dynamic change. For nearly 20 years, the advertising world has been warned of a turbulent future, one that required the industry to either embrace it or find the ...

Most marketing and advertising agencies receive fixed or labor-based payment for their work, rather than commission-based payment, according to recent research from the Association of National ...

Transportation’s AI lead sees ‘collaboration with everybody’ at his agency. Buckle up for an odd couple of 2025 government and technology predictions.

LONG BEACH, CA / ACCESSWIRE / November 30, 2023 / Charts + Darts, a leading advertising agency known for its creative and avant-garde approach, ce ...