This diverges from branding trends currently dominating the AI industry, which lean into abstract ... its design choices, when we asked the company’s chatbot about the logo, it replied that ...

Many brands are ditching their well trodden logos in favour of a more abstract approach. Here we unpack this trend and examine whether legibility should be a concern As in any field, trends in graphic ...

In the spirit of melding form and subject, “Abstract ... the redesigned Instagram logo right away. The series’ insistence on rooting this exploration of design squarely through the lens ...

Who has the better logo ... abstract symbols that don’t pin them down to a single product offering. It makes sense. When Uber started food delivery, it didn’t want to be just a ride-share ...

PepsiCo's chief design ... in the Harvard Business Review found that logos with a visual reference – like Apple or Starbucks – resonate with consumers more than those with abstract symbols.

Design is used in almost everything ... based around a nameor the initials of the company.Others are more abstract shapes,symbols or pictures.These logos don't actuallysay what the business ...

The rationale from the company was that the new logo ... It violated four basic principles of brand design. The emblem was designed in an abstract and asymmetrical shape, leading to the confused ...

Follow this advice from members of Forbes Communications Council to help you design a logo that is perfect for your business.

Meanwhile, “Abstract” is a celebration of pure design, which proves very easy to depict on screen. Not that the filmmakers ever get lazy about it. In the two episodes screened, the craft of ...