AMC will no longer charge more money for better seats, although it may continue to offer less optimal seats at a comparative discount. The “Sightline at AMC” program is no longer in play.

AMC said it is now pivoting away from Sightline and will not roll it out nationwide. Instead, it will test a new type of front row seating process after results from the Sightline pilot revealed ...

AMC Theatres is backtracking on increasing its prices for some seating options after the company realized it didn’t make a difference for customers. The company launched a price upcharge at ...

By Alex Weprin Senior Editor AMC Theatres is abandoning its “Sightline” pricing strategy, which charged different prices for seats in different locations within each theater. First announced ...

Some middle seats at AMC movie theaters will be more expensive ... aligns” with the reserved seats and pricing models of other types of ticketed events, such as sporting events and concerts.

“Sightline at AMC” is made of three different seat-pricing tiers including “standard sightline”, “value sightline”, and “preferred sightline”, according to the news releas ...

At your next visit to AMC ... front row seats will be available at a lower price, while seats in the middle of the theater will be available at a higher price. There will be three different ...

AMC’s new plan for ticket pricing ... each come with their own benefits at different price points. Value Sightline, which will consist of seats “in the front row of the auditorium, as well ...

You may have to pay extra to get good seat at AMC Theatres ... meaning moviegoers will pay different prices depending on their proximity to the screen. Think concert ticket pricing ...

AMC did not say if these seats would have a different cost than those in other rows. There are approximately 950 AMC theaters around the world.