Predictably wacky. Yet so unpredictable in its wackiness. That's the essence of Fevicol's advertising. Take the latest commercial for the brand. There's this man walking down a deserted street ...

India's Pidilite Industries, parent of adhesive brand Fevicol, on Tuesday reported a surprise 15% fall in quarterly profit, hit by higher input costs and weak demand. Skip to main content.

Mall activation by Fevicol leaves visitors 'stuck' Reiterates brand proposition of being 'the ultimate adhesive' in an off-the-wall manner. The activation was conceptualised by Ogilvy & Mather, Mumbai ...

Fevicol's elephant mascots are back to celebrate Diwali. In the third festival series campaign with the animated mascots, Ogilvy & Mather has brought out togetherness in the spirit of Diwali.