Sam Adams announced a new limited-edition beer with Brad Marchand — dubbed "Marchand(y)" — as a tribute to the former Bruin.

The Marchand(y), a fun play on the classic shandy style ale, is the perfect counterbalance to Marchand’s play on the ice: fruity notes of blackberry, easy-drinking, and with some edge to keep things interesting.

Despite the timing of Marchand being sent to the Florida Panthers at the trade deadline, Sam Adams is spinning the release of "The Marchand(y)" as a tribute to him.

"As soon as we added him in the group chat, he was chirping," Bennett said. "His first message was a chirp. Right away. You love that. It breaks the ice. That's just who he is, and we're excited to have that personality here."