The reality TV clip "Montoya, por favor" has gone viral online - but where is it coming from and why is La Isla de las Tentaciones being compared to the UK's popular reality show, Love Island?

When scrolling on social media, the chances are you've perhaps heard someone in Spanish yelling "Por favor Montoya, por favor!" - but what is this all about? The quote has resulted in memes and videos popping up everywhere and is a clip from the eighth season of Spanish reality television show La Isla de las Tentaciones (think the Spanish version

As he ran, the show’s host shouted “Montoya, por favor!” hoping to stop a potential run-in. Immediately, the internet was obsessed with the moment and it became a widespread meme, with everyone from pro soccer teams to the U.S. Open getting in on the action.

A viral clip from Temptation Island Spain has sparked a flood of Montoya, por favor memes, taking over social media.

“Por favor Montoya, por favor!” originates from the eighth season of Spanish language reality television show La Isla de las Tentaciones — the Spanish version of Temptation Island — where in episode three, contestant José Carlos Montoya witnesses his girlfriend Anita Williams sleeping with another contestant via video feed.

If you're an avid TikTok user, chances are you've scrolled across a clip of someone yelling, "Por favor, Montoya!" For those not in the loop, this moment comes from the Spanish reality show La Isla de las Tentaciones – think Temptation Island,