Microsoft has announced a new generative AI model designed for gameplay ideation. The company detailed what it calls the first World and Human Action Model (WHAM). The WHAM, Katja Hofmann, Senior Principal Research Manager and lead of the Microsoft Research Game Intelligence team,

Microsoft’s Muse is built on the World and Human Action Model (WHAM) and is intended to enhance developers’ creativity.

Microsoft Research has created Muse, a first-of-its-kind generative AI model that can generate a game environment based on visuals or players’ controller actions. It understands a 3D game world and game physics and can react to how players interact with a game.