In 1947, Kix cereal ran a promotion for an "Atomic Bomb Ring" that contained radioactive polonium-210, one of the deadliest ...

Nutritious breakfast cereals can be hard to find among the multitude of dessert-like options, so don't sleep on this classic, ...

Halloween is full of all sorts of tricks and treats and Oreo Puffs cereal is celebrating with a new version of its cereal ...

This bestselling cereal has been the most popular bowl to start your day for decades and reportedly sells more than 129 ...

Forget about all of the other stuff that’s happening in the world right now. What’s happening with Fruity Pebbles? This is ...

First Steps arrives in theaters on July 25th, and General Mills is taking fans back to the ’60s with a Walmart exclusive retro edition of their Lucky Charms cereal. The box features a retro throwback ...

Manufacturers have been hard-hit by the changing tastes of consumers, who now seek more low-sugar, portable options for ...

Kellogg, the maker of such brands as Frosted Flakes, Froot Loops, Rice Krispies and Raisin Bran, began business in 1906 as ...

The Italian candy company Ferrero plans to buy the American cereal maker Kellogg for $3.1 billion, the companies announced ...

Walking down the cereal aisle, a child is slammed with advertisements, and unlike their parents they aren't able to decipher marketing techniques until they are 11 or 12 years old, said Susan Linn ...