(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

Roblox (NYSE:RBLX) shares rose more than 4% in early trading on Tuesday after the video game platform announced a video advertising partnership with Google (NASDAQ:GOOG) (NASDAQ:GOOGL).

Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google’s advertising solutions, as well as a direct buy option. Per the gaming ...

Google on Tuesday announced a new partnership with gaming company Roblox ... With the Rewarded Video ads, Roblox users watch up to 30 seconds of full-screen video ads in the Roblox games and ...

Owners of Roblox experiences must be at least 18 to show ads, and only public experiences are eligible, according to a page ...

Roblox Corp. (NYSE: RBLX) announced a partnership with Alphabet Inc. (NASDAQ: GOOGL) that will allow brands and agencies tied to its Rewarded Video ads to buy advertising from Alphabet via Google ...

Roblox Corp is partnering with Alphabet Inc’s Google to offer ... has been increasing its advertising capability over the last few years, creating lucrative partnerships with the likes of ...

Investing.com -- Shares of Roblox Inc (NYSE:RBLX) climbed 3.5% today after the company announced the introduction of a new video advertising format and a partnership with tech giant Google (NASDAQ ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

Google on Tuesday announced a new partnership with gaming company Roblox ... With the Rewarded Video ads, Roblox users watch up to 30 seconds of full-screen video ads in the Roblox games and online ...